The Distance App Launches Innovative App for Brain Charity

[] York, United Kingdom – Two companies from Yorkshire were recently invited to the House of Commons to launch an app which aims to raise awareness of encephalitis, a virus which causes inflammation of the brain.

The Encephalitis Society are a registered charity based in Malton, whilst The Distance are one of the UK’s leading app developers, residing in York, North Yorkshire.

The event took place in The House of Commons, welcoming special guests such as Iain Duncan Smith and charity ambassador Rebecca Adlington, with the intention of educating people about the potentially deadly disease due to a huge percentage of individuals being unaware of the nature of encephalitis.

CEO of the charity, Dr Ava Easton, is constantly battling for awareness of the condition, quoting, “eight out of ten people don’t know what encephalitis is.”

The innovative app has been shared across a number of social media platforms by users from all corners of the globe, including Argentina, New Zealand and India, by use of hashtags #BrainWalk and #WorldEncephalitisDay.

The app’s main purpose is to track the steps of all users: steps can be accrued by walking and playing games (allowing those who may be suffering from the disease to contribute). Together, all users combine their steps so that they can walk “around the world” before World Encephalitis Day on February 22, 2018. The app features national teams and news feeds to encourage communication to ensure members feel supported.

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 9.3 or later
* Universal Application
* 62.6 MB

Pricing and Availability:
Brainwalk 1.0.4 is free and is available worldwide through the App Store in the Health and Fitness category. An Android version of the app is available through Google Play.Brainwalk 1.0.4
Download from iTunes
Download from Google Play
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The Distance is one of the few award winning UK-based mobile app agencies – specializing in Enterprise and Consumer mobile app solutions for clients on iOS and Android smartphones and tablets. All Material and Software (C) Copyright 2018 The Distance. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

###Evie Lees
New Business and Marketing Manager
United Kingdom
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