Nosy Crow Celebrates Labor Day with Price Drop for Rounds: Franklin Frog

[] London, United Kingdom – Independent children’s app publisher Nosy Crow is celebrating Labor Day with a price drop for its first Life Science app, Rounds: Franklin Frog. The app, which is available on the App Store for iPad, iPhone and iPod touch, will be $1.99 USD (1.49 in the UK) for one day only on Monday, September 3. The standard price for the app is $4.99 (2.99).

“We’re thrilled with the reception Rounds has received so far, and we hope this sale will widen the app’s audience,” says Tom Bonnick, Nosy Crow’s Digital Project and Marketing Manager. “Labor Day and back-to-school season felt like a great way to celebrate the success Rounds has enjoyed so far and build on its brilliant teaching potential.”

Rounds: Franklin Frog is the first app in an innovative new series about the life-cycles of animals. Children can participate in every stage of Franklin’s life, from birth to parenthood, and take part in all of the things that frogs do best, including hopping, swimming, eating, and laying frogspawn and, best of all, changing from a tadpole into a frog – and then they start all over again with Franklin’s son. The app is filled with fun facts about frogs carefully designed to inspire enthusiasm and teach young children about biology.

USA Today rated Rounds: Franklin Frog with four out of four stars, saying, “It is fabulous. We can’t wait for the next one.” PadGadget wrote, “The app’s tone strikes the perfect balance between accuracy and age-appropriate content … Rounds: Franklin Frog’s pacing is masterful. The story is neither too overstimulating for children, nor too subdued to capture their attention.” iLounge wrote, “Rounds: Franklin Frog is a beautifully assembled educational book. It’s entirely worth the asking price, and another welcome step beyond the prior fairy tale titles that helped Nosy Crow establish itself as a leading App Store developer for kids.”

Device Requirements:
* 3/4Gen iPhone, iPad, or 3/4Gen iPod touch
* Requires iOS 3.1.3 or later
* Universal app optimized for display on all iOS devices
* 99.5 MB

Pricing and Availability:
Rounds: Franklin Frog 1.0.0 is $1.99 USD (or equivalent amount in other currencies) on September 3rd. It will be $4.99 afterwards and is available worldwide exclusively through the App Store in the Books category.Nosy Crow
Rounds: Franklin Frog 1.0.1
Purchase and Download
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Nosy Crow is a London-based children’s book and app publisher founded in 2010 by veterans of the children’s publishing industry working who brought on board experienced electronic games developers. It published 23 books/ebooks and three apps in 2011, and will publish 36 books/ebooks and nine apps in 2012. It was named Children’s Publisher of the Year at the 2012 Independent Publishing Awards. In the U.S. and Canada, the Nosy Crow imprint is published under the umbrella of Candlewick Press. In Australia and New Zealand, Nosy Crow partners with Allen and Unwin. Nosy Crow believes in encouraging children to read for pleasure, whatever reading material and whatever reading experience they choose. Copyright (C) 2012 Nosy Crow. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.

###Tom Bonnick
Digital Project and Marketing Manager
United Kingdom
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Milena Schmidt
PR Manager, US

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