Life! App Provides The Magic Of Discovering All That Is Interesting

[] Cupertino, California – Newly launched Life! app from B&G launches in the App Store for iPhone. Also, throughout April Life! is available for the promotional price of 0.89Euro / $0.99 with all active content forever – from next month the services become on payment with monthly renewal. Containing seven distinct categories, Life! is the first app created by B&G and includes the following contents:

* The news of the day
* The latest football news and the real-time results of football championship

Italia League “Serie A”:
* Latest news on gossip
* Daily horoscope
* Forecast
* The affinity of torque
* It’s possible to download wallpapers for iPhone

Life! is translated in five languages and available for iOS and Android in the future, Life! is fully embedded in the “Entertainment” category.

“The app is functional and very simple to use. Now it’s possible to navigate through seven different contents without getting lost in screens of the smartphone” – commented Stefano Galizia, CEO of B&G. “Bold graphics, bright colours, each with a specific content. This is… Life! It was founded with the idea not to lose more time between one application and another. All-in-one, this is the philosophy behind the creative process of an instrument before seeing the light is passed several times under the watchful eyes of graphic artists and developers of B&G.”

Device Requirements:
* iPhone, iPad, and iPod touch
* Requires iOS 7.0 or later
* 7.2 MB

Pricing and Availability:
Life! 1.0 is offered at the promotional price of $0.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Entertainment category.Life! 1.0
Purchase and Download
YouTube Video (Demo)
App Icon
Media Assets

B&G is carefully redefining applications for iOS devices, Android, and Windows Phone. The study of the first ten positions of all categories worldwide stores is the first step towards the creation of an App. Our Apps are all dedicated to a consumer audience which we study carefully the habits. Generally we use social online channels to study the market and develop products that go to fill-in the gaps of stores worldwide. Before and after the rollout on stores, B&G develops a strategic communications plan to ensure full visibility to the App. All Material and Software (C) Copyright 2014 B&G. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

###Mark Johnson
Media Director
United States
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