Indie Friendly Marketplace at iTunes Benefits iBooks Author Tracy Falbe

[] Battle Creek, Michigan – Tracy Falbe author of two fantasy series The Rys Chronicles and Rys Rising knows readers from all over the world find her ebooks through Apple’s iBookstore inside iTunes. She sees the sales reports with downloads coming from the United States, Canada, Great Britain, Australia, and France among others.

Throughout 2013 Apple has distinguished itself by actually giving some merchandising love to self published indie authors. Its Breakout Books feature showcases popular self published titles so that more people browsing the iBookstore can discover emerging authors. Usually merchandising efforts in online stores are reserved for best sellers from major publishers.

Although Falbe has not been showcased herself, she appreciates Apple’s willingness to experiment with self published titles.

“Usually if you go to any online book retailer you will see all the same titles being pushed on the home and category pages. It’s like only the football team and cheerleaders get to be seen by shoppers. I appreciate that Apple has actually done a little promotion for indie authors,” Falbe said.

Serving over 50 countries, the iBookstore aids Falbe in gaining worldwide exposure for her fiction and nonfiction. Like her web store Brave Luck Books, the iBookstore reaches many countries not served by Amazon’s Kindle store or Barnes & Noble’s Nook store.

“Extending the availability and discoverability of ebooks to a worldwide market is important to my career,” Falbe said. She values the consistent if modest sales she gets every quarter at the iBookstore. Positioning her content in a place easily accessible to iPhone and iPad users interested in digital fiction is also important to her marketing efforts.

Marketing is a struggle for all authors due to the massive selection of books available at any given moment. The low price points on ebooks also constrain marketing budgets, especially for indie authors.

Despite the challenges, Falbe has found increasing success in recent years since ebooks have gained a larger audience and major retailers began allowing indie authors to sell at their web stores.

Fantasy fiction ebooks by Tracy Falbe are:
* Union of Renegades
* The Goddess Queen
* Judgment Rising
* The Borderlands of Power
* Rys Rising
* Savage Storm
* New Religion
* Love Lost

She has been writing novels since 1997 and began publishing them in 2006.

Device Requirements:
* iPhone, iPod touch and iPad
* requires iBooks 1.3.1 or later
* Requires iOS 4.3.3 or later
* 714 Pages – Rys Rising: Book I
* 724 Pages – Union of Renegades: The Rys Chronicles Book I

Pricing and Availability:
Rys Rising: Book I is $2.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Epic category. Union of Renegades: The Rys Chronicles Book I is Free and available in the Fantasy, Futuristic & Ghost category.Union of Renegades: The Rys Chronicles Book I
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Artist Link

Located in Battle Creek, Michigan, Falbe Publishing was founded in 2005 to produce fiction and nonfiction written by Tracy Falbe. Her titles are available worldwide in multiple formats and are listed at major retailers. Copyright (C) 2013 Falbe Publishing. All Rights Reserved. Apple, the Apple logo, iPhone, iPad, iPad mini, iPod touch, and Mac are registered trademarks of Apple Inc. in the U.S. and/or other countries. Other trademarks and registered trademarks may be the property of their respective owners.

###Tracy Falbe
United States
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