Group Meetups Go Mobile with the Nationwide Release of Martini on iOS

[] New York, New York – Social urbanites can meet new people for fun and exciting meetups with the nationwide launch of Martini 1.5 on iOS. Featuring a sleek, photo-based layout, Martini sets up groups of friends with other groups of friends to get people offline and out into the city for group mixers. Individuals can now bypass the awkwardness of meeting new people one-on-one by setting up casual hangouts among friends.

“Meeting new people should be fun and easy,” says Abel Acua, Martini Co-Founder and recent Harvard graduate. “Sitting alone at a computer is not how we naturally meet new people. It is often a more casual activity done with people you already know. Martini gets groups of friends together offline so they can meet other outgoing people in their city.”

Using Facebook Connect to instantly populate their profiles, users create Martini groups with up to four of their existing friends on Facebook. Martini matches groups every day at midnight using an algorithm loosely weighted according to age, education, and additional social graph information. Groups then have 24 hours to decide whether or not to accept and chat with their new matches to set up a future hangout.

Prior to its nationwide release, Martini launched a public beta version limited to New York City. Improvements found in the nationwide update include enhanced Group Profile features, including a Team Chat that allows friends to privately text each other within the app to discuss their Daily Match and to better coordinate meetups. Members can also use Martini’s improved Match Criteria options, which allow members to set match preferences according to age, ethnicity, and more.

“We’re excited to finally launch Martini nationwide after a month of improvements based on our New York beta. It’s been so much fun hearing about and seeing members meet via Martini, and we can’t wait to hear it goes across the US.”

Feature Highlights:
* Group Cover Photo
* Team Chat lets individual Martini group members text privately within the app
* Group Profile now includes a Group Gallery of photos displaying Martini group member friendships
* Improved Match Criteria options for more specific pairings
* Overall design beautification

Language Support:
English and Korean

Device Requirements:
* iPhone 3GS/4/4S/5, iPod touch (3rd/4th/5th generation), and iPad
* Requires iOS 5.0 or later
* 5.5 MB

Pricing and Availability:
Martini 1.5 is free and available worldwide exclusively through the App Store in the Social Networking category.Martini 1.5
Download from iTunes
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YouTube Video

About Ultra Interactive, Inc.
Martini is lovingly nurtured and cared for by the team at Ultra Interactive, Inc. Ultra Interactive is a collaboration of recent graduates from some of the top universities in the US and Korea. We love to build products that bring people together in the real world. We believe the future of the technology lies in enhancing the link among mobile technology, real life experiences, and the people around us.

###Haley Hammerling
United States
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