[prMac.com] Portland, Oregon – Sig Innovations, LLC marked the official launch of its patent-pending eyepiece accessory for iPhone photography. Inspired by an engineer’s frustration with the high-glare environment on Oregon’s Mt. Hood, where bright conditions made it tough to see his own iPhone screen, the Daylight Viewfinder project was born.
The Daylight Viewfinder is a two-part solution for photography in bright sunlight or high-glare situations. One part eyepiece, and one part iPhone app. On the software side, the Daylight Viewfinder app shrinks the iPhone’s live camera image down to a size that fits under the eyepiece. The eyepiece, which attaches to the iPhone screen via suction, focuses and magnifies the image. Users looking through the eyepiece see the live camera image with camera controls superimposed on the image. A touch indicator that shows where they’re touching the phone’s display allows them to easily operate the controls.
“With Apple’s displays becoming increasingly sharper and iPhone cameras now at 8-megapixels and with full HD video resolution, these devices are clearly a more serious photography and videography platform than your typical cell phone camera,” says the inventor. “But when the sun’s out or you’re in a situation with a lot of glare, you’re reduced to guesswork in terms of composing your shot. I wanted to change that – to give iPhone users the creative control they desire.”
The company has worked hard to keep the development process localized. All of the parts but one are manufactured in Vancouver and a local seamstress makes the cloth carry pouches. The Daylight Viewfinder is 90% American made and within a month or two, when the company switches to having the one last part made locally, it will be 100% made in the USA.
The Daylight Viewfinder app is available for download for free from the Apple App Store. The eyepiece is available for purchase at Sig Innovations online, where users can also find demo videos, instructions, links to the free app, and support resources.Daylight Viewfinder
Download App from iTunes
How it Works
Sig Innovations LLC is an engineering company based in Milwaukie, OR, just south of Portland. It was founded in 2012 by Paul Anderson as a business entity for developing new innovative products. The Daylight Viewfinder for iPhone is the company’s first product in commercial production. Copyright (C) 2012 Sig Innovations LLC. All Rights Reserved. Apple, the Apple logo, iPhone, iPod and iPad are registered trademarks of Apple Inc. in the U.S. and/or other countries.